Sponsored article

This French Startup Is Changing The Way Runners Deal With Knee Pain By Giving Power Back To Consumers

By Carol Johnson

Last updated: Nov 2024

Hugo's invention has recently ruffled some feathers in the running space

And it's almost obvious why...

 

His startup is changing the way runners are dealing with knee pain.

 

The seemingly ordinary piece of cloth he designed doesn’t just provide relief from knee pain faster than any invasive technology like injections or surgeries.

It also helps people run laps around their competition.

 

Some even call it a “legal doping”, because it helps them push past their limits.

 

So naturally, big brands were annoyed with this invention. 

 

Rumours say it can even get banned from races, which is ridiculous. 

 

We've decided to interview Hugo to find out more about his story and the breakthrough invention and summarized our findings here.

Like many runners, Hugo was always an athlete

Starting from a very young age, Hugo fell in love with running. 

 

And it may sound cliche, but it became an escape from any troubles and the best friend he ever had. An universal therapy, if you will.

 

Soon enough, therapy sessions turned into a career of an ultramarathoner. Not just because Hugo was competitive, but because he loved pushing himself and crushing barriers to inspire others.

 

But it wasn't all sunshine & rainbows. 

 

"At some point, I was training 6 times per week and I felt it. It was as if my body was telling me to stop, but I wasn't listening."

 

Then one day, a tragedy happened:

Hugo torn his ACL and couldn't run for months

The fracture was so severe, he had to undergo a complicated surgery. But as a warrior, he was optimistic about getting back to form.  

Then, he discovered something disturbing:

 

"My plan of getting surgery was a fairy tale. I didn’t realize that after the rehab, I’ll be left on my own with no real plan" - Hugo recalls. 

"Professional athletes have access to ongoing care, but the rest of us? We are expected to figure it out on our own."  - he adds.

Hugo worried that if the knee pain kept getting worse, he'd end up barely able to move by the time he hit his 60s. 

 

"Not being able to get back to running was one thing, but the thought of relying on a cane or even a wheelchair just terrified me." - Hugo told us, with visible concern.

He started to fear he’ll even miss out on life’s simple joys — playing with future grand-kids, going for a walk, or even just climbing the stairs. He didn’t want his entire life to be defined by pain and immobility.

 

But because he had that warrior mentality, he quickly pulled himself together and started looking for a true solution.

He tried injections, pain-killers and even got a physical therapist to follow him for a year.

And yet, all of those things didn't provide him with a lasting relief.

 

Then he discovered knee braces and decided to give them a shot to discover that...

Most braces available on the market are plain USELESS for athletes

"It's sad but true" - Hugo says - "Medical braces are great for recovery, but they are designed to keep the knee in place, not to support it during movement."

 

"And those unloaded ones? They're so uncomfortable that despite the significant investment, most people stop wearing them their first year." - he adds.

 

And typical neoprene sleeves usually slip or roll down during runs and they often irritate the skin by pulling the leg hair.

 

Knowing the impact of a good compression on reducing inflammation and pain, he decided to do something about it.

"There were literally no solutions on the market that were designed for physical activity and that's when the idea for Flytex was born. I wanted to create garments that combine support and mobility, specifically designed for physical activity. The name "Flytex" comes from the idea of "flying textile," clothes that make you fly." - Hugo told us.

And so he started with an enhanced compression knee braces, with a design that covers the entire leg. But it was just a beginning of an amazing journey.

 

"I made over 1,000 personal calls to my first customers to learn how we can improve" - Hugo smiles.


Perhaps that's why today, most solutions on the market look at best mediocre when compared to his unique sleeve:

Generic Gear

Medical-grade compression

Doesn't fall or roll down

Doesn't irritate the skin

Fits great under clothes

Easy to take care of

Offers an unfair advantage

Available in multiple colors

Risk-free trial

It's called V2 and it's a GAME-CHANGER

It’s an innovative compression sleeve that has only one job: To relieve the knee pain without restricting your mobility.

And the difference can be felt right after you pull it up your leg.

"You should basically forget it's there after a minute" - says Hugo, proceeding to laugh - "It took us ages to find the right materials & designs, but it was sooo worth it". 


Now runners can forget about the limitations of bulky braces, flimsy sleeves or slipping knee pads. That's what we call a true relief!

Hugo believes you should make an informed decision and that can only happen after you try the product. That's why, they've decided to give away a FREE V2 Sleeve Pair to anyone who activates their trial offer. 

 

This deal is naturally limited, so you may want to hurry. 

Check availability

How does V2 sleeve work?

01. V2 addresses the root cause behind the knee pain

The broken proprioception - the body's ability to sense movement.

It happens through the muscle spindles that allow the brain to control muscle contractions. When injured, those long proteins start to transmit chaotic signals leading to uncontrolled muscle movement, inflammation and pain.

02. V2 puts a pressure on the P-Zone

The Proprioreception or P-Zone is they key area around the knee.

When you apply a certain pressure to that area, it helps restore your spindles, so they can transmit the signal properly. The compression level is around 15-20 mmHg, which so far was only provided by those bulky medical braces.

03. V2 sustains the compression during movement

It's designed to avoid slipping or rolling down, whether you're resting, running or jumping

And it also enhances the blood flow to deliver oxygen and nutrients to the affected tissue so it can heal any pre-existing inflammation. It's a strategy that doesn't fail!

What else do we love about V2?

It's machine-
washable

It's ideal for all 
lifestyles

It's a truly affordable 
alternative 

It has a durable
material

It's endorsed by 
professionals

It enhances
performance

It's a money-back 
guarantee

You can wear it all day

Check availability

Why settle for the knee pain when you can try it without risking money?

It's true — you can now try out a V2 sleeve for up to 30 days! And that's because Hugo and his team understand that you’ve likely tried a lot things and that staying active without discomfort may feel out of reach now.

Their sleeve is designed for runners, by runners — just like you. In fact, 24000+ of them have already found relief and rediscovered the joy of running pain-free. You can read some of their stories below or on the next page, after you're ready to finally tackle that knee pain.

5.00

What a wonderful support brace. I have no ACL on my right knee after an injury. It helps tremendously for the over 8hrs I am on my feet and on cement. Thank you so much!

Morgan S.

Verified Purchase

5.00

A slow runner. Every long runs, 15+ miles, treat me with popliteus muscle pain, behind right knee. Got Flytex leg compression sleeves. Trick worked. No pain after my 26.2. Will get another pair of magic soon. Thank you Flytex.

Ganesh M.

Verified Purchase

5.00

I have femorotibial osteoarthritis pain. With the knee compression sleeves of flytex v2, I no longer have any pain. They are also very professional to provide me with the right size. They changed it without any problem. Very professional. 

Jess O.

Verified Purchase

UP TO 48% Off tHE V2 sleeve

Try the only knee compression sleeve on the market that targets the root cause of a knee pain during physical activity. 

Check availability

30-day money-back guarantee

Hugo's invention has recently ruffled some feathers in the running space

And it's almost obvious why...

 

His startup is changing the way runners are dealing with knee pain.

 

The seemingly ordinary piece of cloth he designed doesn’t just provide relief from knee pain faster than any invasive technology like injections or surgeries.

It also helps people run laps around their competition.

 

Some even call it a “legal doping”, because it helps them push past their limits.

 

So naturally, big brands were annoyed with this invention. 

 

Rumours say it can even get banned from races, which is ridiculous. 

 

We've decided to interview Hugo to find out more about his story and the breakthrough invention and summarized our findings here.

Like many runners, Hugo was always an athlete

Starting from a very young age, Hugo fell in love with running. 

 

And it may sound cliche, but it became an escape from any troubles and the best friend he ever had. An universal therapy, if you will.

 

Soon enough, therapy sessions turned into a career of an ultramarathoner. Not just because Hugo was competitive, but because he loved pushing himself and crushing barriers to inspire others.

 

But it wasn't all sunshine & rainbows. 

 

"At some point, I was training 6 times per week and I felt it. It was as if my body was telling me to stop, but I wasn't listening."

 

Then one day, a tragedy happened:

Hugo torn his ACL and couldn't run for months

The fracture was so severe, he had to undergo a complicated surgery. But as a warrior, he was optimistic about getting back to form.  

Then, he discovered something disturbing:

 

"My plan of getting surgery was a fairy tale. I didn’t realize that after the rehab, I’ll be left on my own with no real plan" - Hugo recalls. 

"Professional athletes have access to ongoing care, but the rest of us? We are expected to figure it out on our own."  - he adds.

Hugo worried that if the knee pain kept getting worse, he'd end up barely able to move by the time he hit his 60s. 

 

"Not being able to get back to running was one thing, but the thought of relying on a cane or even a wheelchair just terrified me." - Hugo told us, with visible concern.

He started to fear he’ll even miss out on life’s simple joys — playing with future grand-kids, going for a walk, or even just climbing the stairs. 

 

He didn’t want his entire life to be defined by pain and immobility.

 

But because he had that warrior mentality, he quickly pulled himself together and started looking for a true solution.

He tried injections, pain-killers and even got a physical therapist to follow him for a year.

And yet, all of those things didn't provide him with a lasting relief.

 

Then he discovered knee braces and decided to give them a shot to discover that...

Most braces available on the market are plain USELESS for athletes

"It's sad but true" - Hugo says - "Medical braces are great for recovery, but they are designed to keep the knee in place, not to support it during movement."

 

"And those unloaded ones? They're so uncomfortable that despite the significant investment, most people stop wearing them their first year." - he adds.

 

And typical neoprene sleeves usually slip or roll down during runs and they often irritate the skin by pulling the leg hair.

 

Knowing the impact of a good compression on reducing inflammation and pain, he decided to do something about it.

"There were literally no solutions on the market that were designed for physical activity and that's when the idea for Flytex was born. I wanted to create garments that combine support and mobility, specifically designed for physical activity. The name "Flytex" comes from the idea of "flying textile," clothes that make you fly." - Hugo told us.

And so he started with an enhanced compression knee braces, with a design that covers the entire leg. But it was just a beginning of an amazing journey.

 

"I made over 1,000 personal calls to my first customers to learn how we can improve" - Hugo smiles.


Perhaps that's why today, most solutions on the market look at best mediocre when compared to his unique sleeve:

Generic Gear

Medical-grade compression

Doesn't fall or roll down

Doesn't irritate the skin

Fits great under clothes

Easy to take care of

Offers an unfair advantage

Available in multiple colors

Risk-free trial

It's called V2 and it's a GAME-CHANGER

It’s an innovative compression sleeve that has only one job: To relieve the knee pain without restricting your mobility.

And the difference can be felt right after you pull it up your leg.

"You should basically forget it's there after a minute" - says Hugo, proceeding to laugh - "It took us ages to find the right materials & designs, but it was sooo worth it". 


Now runners can forget about the limitations of bulky braces, flimsy sleeves or slipping knee pads. That's what we call a true relief!

 

Hugo believes you should make an informed decision and that can only happen after you try the product. 

 

That's why, they've decided to give away a FREE V2 Sleeve Pair to anyone who activates their trial offer. 

 

This deal is naturally limited, so you may want to hurry. 

Check availability

How does V2 sleeve work?

01. V2 addresses the root cause behind the knee pain

The broken proprioception - the body's ability to sense movement.

It happens through the muscle spindles that allow the brain to control muscle contractions. When injured, those long proteins start to transmit chaotic signals leading to uncontrolled muscle movement, inflammation and pain.

02. V2 puts a pressure on the P-Zone

The Proprioreception or P-Zone is they key area around the knee.

When you apply a certain pressure to that area, it helps restore your spindles, so they can transmit the signal properly. The compression level is around 15-20 mmHg, which so far was only provided by those bulky medical braces.

03. V2 sustains the compression during movement

It's designed to avoid slipping or rolling down, whether you're resting, running or jumping

And it also enhances the blood flow to deliver oxygen and nutrients to the affected tissue so it can heal any pre-existing inflammation. It's a strategy that doesn't fail!

What else do we love about V2?

It's machine-
washable

It's ideal for all 
lifestyles

It's a truly affordable 
alternative 

It has a durable
material

It's endorsed by 
professionals

It enhances
performance

It's a money-back 
guarantee

You can wear it all day

Check availability

Why settle for the knee pain when you can try it without risking money?

It's true — you can now try out a V2 sleeve for up to 30 days! And that's because Hugo and his team understand that you’ve likely tried a lot things and that staying active without discomfort may feel out of reach now.

Their sleeve is designed for runners, by runners — just like you. In fact, 24000+ of them have already found relief and rediscovered the joy of running pain-free. You can read some of their stories below or on the next page, after you're ready to finally tackle that knee pain.

5.00

What a wonderful support brace. I have no ACL on my right knee after an injury. It helps tremendously for the over 8hrs I am on my feet and on cement. Thank you so much!

Morgan S.

Verified Purchase

5.00

A slow runner. Every long runs, 15+ miles, treat me with popliteus muscle pain, behind right knee. Got Flytex leg compression sleeves. Trick worked. No pain after my 26.2. Will get another pair of magic soon. Thank you Flytex.

Ganesh M.

Verified Purchase

5.00

I have femorotibial osteoarthritis pain. With the knee compression sleeves of flytex v2, I no longer have any pain. They are also very professional to provide me with the right size. They changed it without any problem. Very professional. 

Jess O.

Verified Purchase

V2 Compression Sleeve

The only knee compression sleeve on the market that targets the root cause of a knee pain during physical activity. 

Check availability

30-day money-back guarantee

LIMITED UNTIL MIDNIGHT

UP TO 48% DISCOUNT FOR FLYTEX V2 SLEEVE

Free shipping on all US orders

30-day money-back guarantee

Try the only knee compression sleeve on the market that targets the root cause of a knee pain during physical activity. And do it risk-free.

Check availability

NOT available on Amazon/Ebay

V2 Sleeve isn't currently available on websites like Amazon or Ebay in order to keep it affordable for most runners. Please be careful when dealing with imitators trying to copy Flytex brand. 

We worked out a special deal with Hugo

LIMITED UNTIL MIDNIGHT

UP TO 48% DISCOUNT FOR FLYTEX V2 SLEEVE

Free shipping on all US orders

30-day money-back guarantee

Try the only knee compression sleeve on the market that targets the root cause of a knee pain during physical activity. And do it risk-free.

Check availability

NOT available on Amazon/Ebay

V2 Sleeve isn't currently available on websites like Amazon or Ebay in order to keep it affordable for most runners. Please be careful when dealing with imitators trying to copy Flytex brand. 

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